"I first met Philippa Gamse in the spring of 2002 when I heard her speak at an Association Membership/Marketing conference in Washington, DC. I learned VOLUMES from her presentation, and visit her website often knowing that it is a treasure chest of CONTENT!

In the course of editorial planning for "Tools for the Trade", I invited Philippa to contribute an article and provided her with a general sense of the home care and hospice provider community. The result, I think, is quite insightful and should be of particular value to our readers.

Philippa Gamse is a website STRATEGIST (as opposed to a website designer). In the course of our conversation, I asked Philippa what she feels, from A STRATEGY perspective, is the most critical element of an organization’s website. She took no time in responding:
“How does your website make me feel? Are you in tune with who is visiting your site and why, and does it speak to them the way you want it to?”

Philippa offers a one hour telephone consultation session to assist providers in developing appropriate website strategy. For a fee of $250, she will visit your website, put together a variety of questions and send them to you. The call is then scheduled wherein Philippa offers feedback on your existing site, suggests changes she feels would improve or enhance it, and answers your specific questions. If you decide to engage her services further, she will consider this initial investment against the total contract price.

Knowing Philippa and having seen her expertise “in action”, coupled with my penchant for effective communication to customers, I’d say this would be a worthwhile investment for many."